Catalog Entries |
Summer of 2017
Apr 18, 2024 |
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| BA 1263 - Introduction to Marketing |
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This course is a study of the principles and practices of the marketing function. It also includes a study of consumer and industrial products, the channels through which they are distributed, and the promotion and pricing procedures followed by modern business.
3.000 Credit hours 3.000 Lecture hours Levels: Undergraduate Schedule Types: Lecture Ag, Business & Personal Svcs Division Business Administration Department Course Attributes: Business Core Electives, Computer Tech Elective, CERTIFICATE CS4 Block, Vocational Billing, General Elective |
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